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Dianyue

Brand Name:Dianyue

Brand Introduction:official website

Dianyue is an independent brand under Dongfeng Yueda KIA Automobile Co., Ltd., launched in 2013 to expand market competitiveness and respond to the demand in the Chinese automobile market for independent brands from joint ventures. The first model of the Dianyue brand is a pure electric vehicle based on the old model of Cerato, named Dianyue N30. This car uses a 30-kilowatt electric motor as its power source, with a top speed of 110 kilometers per hour. In terms of exterior design, Dianyue N30 remains consistent with the KIA Cerato, and the vehicle size is also the same to reduce unnecessary costs and focus on the development of the power system. The launch of the Dianyue brand is a reflection of Dongfeng Yueda KIA's further deepening of its localization strategy on the basis of competitiveness in the joint venture model market. The release of Dianyue N30 also marks the official entry of Dongfeng Yueda KIA into the Chinese new energy vehicle market, demonstrating its technical strength and market layout in the field of electric vehicles.
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