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DS is a luxury brand of the French automotive industry, with the full French name "Déesse," which means "Goddess." Since its debut at the Paris Motor Show in 1955, the DS brand has led a revolution in the automotive industry with its innovative design and technology, holding an important place in the history of car development. DS cars are favored by French dignitaries and are known as the "presidential carriage." Historically, from Charles de Gaulle to François Hollande, DS has always been the first choice for French presidents. The DS brand adheres to bold imagination and unique design, interpreting French luxury with exquisite elegance, and leading a humanized driving and riding experience with forward-looking technology. The DS brand actively participates in international competitions, such as in the 2018/2019 season of Formula E, where the DS Techeetah team won both the team and driver championships, demonstrating the brand's strength in electric vehicle technology. Since entering the Chinese market in 2012, DS has brought products with French charm to Chinese consumers and is committed to long-term development in the Chinese market, providing products and services of high-end quality and exquisite experience.