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Hongqi is a high-end luxury car brand under the FAW Group of China. Since its birth on May 12, 1958, Hongqi sedans have always been the official vehicles for Chinese national leaders and significant state events. The Hongqi brand represents not only the development of China's automotive industry but also the pride and symbol of China's national automotive industry. After the reform and opening up, Hongqi began to transform towards marketization and commercialization, committed to building the "Hongqi Heart Service System," establishing Hongqi offline experience centers, digital experience centers, the "Qishi Tuan" community, and launching Hongqi shared mobility and lifelong free (warranty, rescue, and pick-up) services. The Hongqi brand boasts a rich product line, including sedans, SUVs, and pure electric models, such as the Hongqi H5, Hongqi H7, HS5, HS7, and the pure electric model E-HS3. On March 20, 2024, FAW Hongqi announced the official launch of the pure electric sedan Hongqi EH7, marking further development of Hongqi in the field of new energy. Adhering to the brand slogan "Let the Ideal Fly," Hongqi is dedicated to providing customers with excellent products and services. The Hongqi brand has achieved remarkable success in both domestic and international markets. It is not only beloved by consumers in the Chinese market but is also gradually moving towards the international market, showcasing the strength and charm of Chinese automotive brands. Through continuous technological innovation and product research and development, the Hongqi brand is striving to become one of the leaders in the global automotive industry.